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Tackling unemployment, supporting business and developing careers


tackling-unemploymentThis report identifies considerable potential for career guidance to play an important role in connecting job seekers and employers and in supporting sustainable employability. The report is based on evidence including a literature review, a call for evidence, and a series of case studies. A companion publication has also been produced entitled ‘Developing Business, Developing Careers’, which presents these findings for an employer audience

Tackling unemployment, supporting business and developing careers (PDF, 780 Kb) 
Published May 2012


There is considerable potential for career guidance to connect employers with job seekers and for employers to be able to realise business benefits by addressing the career development needs of their staff. This report argues that career guidance brings an important perspective and can play a market-shaping role by bringing together employers and job seekers to support the effective operation of the labour market.

Five areas are identified where a productive relationship can be developed between employers, career guidance providers and job seekers to realise mutual benefits. These areas are: influencing the labour market; recruitment; workforce development; redundancy; and community engagement.

The report draws on evidence from a literature review, a call for evidence and empirical work with employers, and identifies characteristics of good practice in relation to the role of employers in career guidance. These include the development of productive relationships between employers and intermediaries, the employer’s approach to human resource development, and an understanding of the benefits that can be realised through employer engagement with career guidance.

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